After several years of high losses the owners of a Canadian Publisher demanded a fundamental change of the business model. Following the purchase of the company by a European Publisher, PRISMA was engaged to restructure the organization in North America
During initial viability analyses it became obvious that without immediate changes the business of the company was in serious trouble and could not be financed sufficiently.
We developed an aspirational Turnaround Plan with well defined stretch targets and had consequently been appointed by the parent company as interim Top Management (President, CFO) with the aim to restructure the North American company.
Our main activities were: